Want to secure your brand awareness? Use our BIMI record lookup tool to look for the BIMI record for a given domain. It displays the BIMI record if it exists. If not, then give you the option to generate the BIMI record for the queried domain.
Brand Indicators for Message Identification (BIMI) record is a DNS record type that displays the brand's logo inside an email inbox if the email is legitimate.
It's a comprehensive industry-standard adopted by several companies to use their brand logo as an indicator to assist the email recipients in recognizing and avoiding fraudulent messages.
The simple answer is to secure your brand awareness. There are hundreds of brands and logos in the market, and linking your brand's logo with your email is challenging. BIMI enables the marketers to add their brand's logo in the targeted audience email inbox. It helps the email users identify the emails and trust that they are coming from the right sender.
In email marketing, BIMI gives security just like HTTPS does for websites.
By adding the BIMI record, the business will get
Our BIMI record checker confirms that the BIMI record is either configured or functioning correctly.
The correct configuration of the BIMI record enables the domain owner to coordinate with the Mail User Agents (MUAs) to display their brand image next to the authenticated emails.
For the BIMI record lookup, perform the following steps.
For generating the BIMI record, you need
For creating the BIMI record, our BIMI record generator requires the following information.
For the BIMI record generator, the logo must include the following specifications.
After BIMI record creation, the next step is to set up the BIMI record. For that you need
If you have these
After BIMI record publication in the domain's DNS record, the email provider(s) authenticates the message using SPF/DKIM by deploying DMARC. If the message passes the authentication, the email provider asks for the BIMI record from DNS. On receiving the BIMI record, the email provider displays the brand logo next to the message in the user's email inbox.
After publishing the BIMI record in your DNS, it does not automatically display the brand logo in all customer inboxes. It highly depends on whether the email provider provides that facility or not.
What is VMC?
The VMC (Verified Mark Certificate) is a new digital certificate type that binds together the three components supportably.
How many VMCs are required if I own multiple domains?
It depends upon the logo and the domains. If you want to use your single logo for your domains, you require only one VMC. But if you have more than one logo, you need to purchase VMC per logo.
How to get my logo trademark?
As per the BIMI guidelines, you need your logo trademarked from a trusted, industry-recognized, and licensed Certification Authority that is functional in your country. Once your logo is trademarked, it will have an '®' symbol.
How to convert BIMI logo image to SVG?
You can do this with the help of Adobe illustrator. As per the BIMI standards for the SVG logo file, you must convert your logo image to SVG 1.2 (vector-based).
What size should the BIMI logo be?
The SVG document should be as small as possible and should be between 32 kb to 32 kilobytes.
Is BIMI free?
By adding the BIMI record, the business will get a prominent display of their brand image in their audience email inbox to get their favorable attention at zero cost. There is no charge to use the BIMI.
Does Gmail use BIMI?
Gmail Rolled out general support in July 2021 with a VMC requirement.
Does Microsoft support BIMI?
Microsoft has no BIMI support.